Customer researchthat keeps upwith your business.
Probe designs your study, recruits the right participants, and turns answers into clear insights. So you make decisions backed by real evidence.
From research question to decision, in an afternoon.
Most tools hand you a blank survey and wish you luck. Probe handles the whole process (brief, recruit, collect, summarize) and gets out of your way.
Tell Probe what you want to learn.
One paragraph. Probe drafts the study with you and flags leading, loaded, or double-barreled questions the way a senior researcher would.
The right people, verified.
Probe filters a vetted panel of 300,000+ ID-verified participants down to your exact audience with 300+ filters. Every response comes from a real, matched participant.
Launch and watch responses roll in.
Launch to your own audience free with a share link, or to the panel from £19. Simple studies come back in under two hours.
Insight you can trace.
Every theme links back to the exact quotes it came from, with reliability scores. AI groups the answers. The evidence stays human. Nothing is made up.
Every study makes the next one smarter.
Probe retains what you learn. It knows your business, remembers what you have already asked, and suggests what is worth learning next. The tenth study starts miles ahead of the first.
A five-question form or a 500-person study. Same tool.
Not every question needs a recruited audience. Send a quick form to your own people, or open it to Probe's verified participants when you want a broader view. Same builder, same analysis. You choose the reach.
"I couldn't get the workspace set up on day one, so I never came back."
The dashboard that turns responses into decisions.
Watch results arrive in real time, then dig into grouped themes, objections, and reliability notes. Every number links back to the quotes it came from. No waiting for the final report.
Every theme links back to the quotes it came from.
Probe groups answers into themes, then shows the real quotes behind each one. AI does the sorting. The proof stays human.
Every percentage comes with a reliability check.
Probe runs the statistical checks for you and shows when your results are solid enough to act on, so you can move forward with confidence.
We show you what doesn't fit.
Probe flags the quotes and groups that disagree with the main finding. So you see the full picture, not just the tidy story.
A vetted panel, ready when you are.
Probe matches your study to a vetted panel of 300,000+ participants. Filter by age, location, shopping habits, job role, and more. Every response comes from a real, matched participant.
Pick your role, see how Probe fits.
Validate before you build.
Test your positioning, pricing, or next product against the exact people you're trying to reach, then launch with confidence, not guesswork.
Teams already shipping with Probe.
“I spent two months talking to the wrong people. Probe matched me to founders actually wrestling with the problem — the signal finally showed up.
“Recruiting used to take a week and half the calls were useless. Now I get sharp, relevant participants and my last insight changed the pricing page.
“Finding the right audience was our bottleneck. We ran a study on Probe and finally understood why conversion wasn't sticking.
Run your first study today.
It's on us.
Free to start. Real participants. First insights before lunch.